Karisa has over a decade of experience managing cross capabilities to execute and deliver projects. She’s currently leading Moontide’s Project Management team, handling all deliverables and major milestones. […]
Karisa Allen
Leadership Type: MAC Leadership
Emiliano Borzelli
As Moontide’s Director of Technology, Emiliano oversees the web development team, supporting a diverse set of clients with ideas, tools, and processes that ensure success. A self-taught designer and digital tinkerer, he combines his creative skills with a passion for coding. After his early days developing in Flash and working in computer repair, he transitioned […]
Petra Johnson
Petra started her career in archaeology over 10 years ago, then pivoted to advertising as a client services specialist. Shortly after, she moved into media. At Moontide, Petra oversees a variety of clients and has extensive knowledge and experience in media planning, buying, and strategy across multiple categories, such as CPG, B2B, nonprofits and health. […]
Sheldon Melvin
Sheldon serves as Moontide’s ECD. His 16 years of experience, along with copious amounts of cold brew coffee, has shaped the industry leader he is today. As the youngest of seven kids, he was gifted many hand-me-downs, none greater than creativity. Well, that and manners. Throughout his career, Sheldon has convinced Twitter skeptics that LeBron […]
Christopher Mui
Chris brings years of experience managing enterprise paid search and social campaigns across pharma, apparel, health, oil and energy verticals. He leads the paid search and social teams in planning, execution and reporting at Moontide. When not diving into data, you’ll find Chris traveling, having visited nearly 30 countries so far. […]
Jaime-Lyn O’Brien
With 20 years of agency experience in media, Jaime-Lyn brings a depth of cross-channel expertise in integrated communications planning, media strategy, planning and buying. She’s worked in a variety of categories including healthcare, automotive, retail, CPG, cannabis, financial services, travel/tourism and tech. A proud “minivan mom,” on weekends you can find her cheering for her […]
Brian Rockwell
Brian began his advertising career on the broadcast side before transitioning to digital advertising, working in sales and service roles for one of the largest DSPs with clients including the largest independent agency in the US. Brian manages Digital Operations and Programmatic Media at Moontide for all digital campaigns. When not working, you might find […]
Eric Stablow
Eric leads Moontide’s Business Intelligence and Growth Insights team where he’s responsible for driving client growth and innovation using data solutions and marketing automation. With over 25 years of experience in digital marketing and technology, Eric has held multiple leadership roles in agency and consulting services, advising and guiding clients from start-ups to Fortune- 100 […]
Cherice Tatum
Cherice is a strategic account leader championing client success across digital and traditional initiatives. She’s constantly focused on achieving client goals. Throughout her career, she’s worked across a diverse portfolio of brands in both the CPG and aesthetic verticals. […]
Caterina Toscano
Caterina oversees a variety of Moontide’s media clients, drawing on over ten years of experience. She has extensive knowledge in event planning and marketing, media planning, buying, and strategy across a multitude of categories, such as gaming, pharmaceutical and CPG. During her free time, you can find her planning her next adventure. […]